How Virtual Home Staging Can Improve Real Estate Listings

Professionally staged living room.

Home staging has proven to be one of the best ways to sell houses, especially vacant ones. And virtual home staging, utilizing today’s technology, has made staging vacant properties so easy and affordable, it is hard to understand why some haven’t started using it.

Potential buyers are very likely to have started their home search on the internet, and the pictures associated with the listings they see speak volumes about the property. Making virtual home staging an awesome tool to sell vacant homes. This gives any real estate agent that extra edge to get a potential buyer feeling cozy and in love with a property before they ever even see it.

If You Aren’t Already Virtually Staging for Real Estate Listings, You Should Be

Traditional home staging is time-consuming and can get very expensive, especially if you have to rent furniture. However, if you sell the property for top dollar, it more than pays for itself.

If your budget doesn’t permit traditional vacant home staging, virtual staging offers many of the same benefits, at a fraction of the cost.  With staged photos, potential buyers are able to picture themselves living in the property, and if it feels good in their mind, they are more likely to make an offer than if they if they don’t make that connection with the property.

This alone should help you realize that virtual staging is a must in today’s market. With so many houses on the market, virtual staging will attract more buyers who may otherwise skip your listings in lieu of the next one.

With nearly all potential buyers beginning their search online, and when money and time are in short supply, virtual staging creates appealing photos that don’t require physical labor on the agent’s part to stage the property, allowing potential buyers to visualize the home as their own.

The benefits of virtual home staging offer agents many of the same benefits that traditional home staging does, but for a lot less money and time. Instead of spending a few thousand dollars to stage a home, you spend under $300 for virtual staging.

Actual Staging Compared To Virtual Home Staging

At the end of the day, traditional staging with real décor and furniture is an excellent solution to sell vacant homes. There is nothing better for a potential buyer to see pictures online, fall in love with the house, and visit the home staged.

Virtually home staging delivers almost all of the benefits of traditional staging at about 8-10% of the cost.  And, if you leave enlargements of the staged photos at the property for buyers to see when they visit you get that much closer to perfect for little additional cost.

Contact the experts at VSP today to get started on staging your real estate listings.

What Our Clients Say

“Our vacant property was listed for sale with no offers for over 90 days and after virtual staging of the photos took place, we instantly saw an increase in buyer traffic and got an offer in less than 4 weeks.  The buyers liked the photos which helped them with decorating ideas for the home.”

JEANNIE THOMPSON, Agent | Long & Foster – Virginia

“Virtually Staging Properties offers a phenomenal service!  I have listings that have little to no furnishings and need to be brought to life and VSP does just that.  My clients love the product and my virtual photos get wonderful internet exposure.  I have sold every virtually staged home by VSP faster and will recommend the service to my Realtor colleagues.  Thank You!!”

IRINA BABB, Realtor | Re/Max Allegiance – Virginia

“We received 2 offers in less than a week and a half.  The property was listed with vacant photos for over 220 days on the market with no offers.  Many buyers passed on the house but after posting the virtual photos, they changed their minds and we definitely saw an increase in buyer traffic!”

TRISH BRADLEY, Agent | Rutledge Properties – Massachusettes

“We list all our vacant properties with virtually staged photos by VSP and we always get a contract within the first 2 -4 weeks after posting the listing along with the photos online.  Other agents comment on our virtual photos and we have referred numerous agents to you all because of the success we have had with your company! “

CYNDI OHRT, Realtor | Keller Williams Realty – Virginia

“The unfurnished townhome we had listed had been on the market for 4 months until we decided to engage in virtual staging.  I had the townhome professionally photographed and then had the photos virtually staged and they were so realistic.  We had a binding contract within 2 weeks after posting the virtual photos!”

ERIC BROOKS, Realtor | Wydler Brooks Real Estate – Virginia