Staging A Vacant Home

Staging is a valuable marketing tool to help
sell a vacant home!
A Staged Home has an edge over competing properties, and it can often sway a buyer’s final decision. Sellers who don’t utilize staging as a marketing tool may end up with their vacant house on the market for longer periods of time, and agreeing to a lower selling price. Here are 5 Reasons that sellers should stage a vacant home listed for sale!
1.) Vacant rooms in a home are difficult for buyers to envision how they would look with furniture, décor, rugs and artwork. They simply just can’t see the potential.
2.) If a room in a home is even remotely odd shaped or sized in an unusual manner, or whose purpose is ambiguous, it will cause buyers to get confused. Its purpose must be adequately defined, and this is best done visually.
3.) A vacant home makes buyers focus on every imperfection. And an older house with outdated fixtures makes a house even more challenging to sell. Staging a vacant home with tasteful furnishings will distract buyers and minimize the impact of these imperfections.
4.) Vacant rooms actually seem SMALLER than furnished rooms, leaving buyers to wonder whether their furnishings will even fit. Adding furniture and décor in the right proportion solves this immediately.
5.) Lastly, a vacant home is not warm and inviting. Remember, first impressions count. You want to allow buyers to have an emotional response and establish a personal connection with the home. Sell the dream!
This Article provided by Virtually Staging Properties, the pioneer of virtual staging. Please review additional virtual home staging tips by clicking Virtual Staging Blog
What Our Clients Say
“After posting the virtually staged photos I saw an increase in showings and we got my vacant listing under contract in less than 14 days! “
PAUL HERRICK, Realtor | Keller Williams Realty – Massachusetts
“I only post virtually staged photos by VSP for my vacant listings and it is an excellent service instead of having blank rooms for buyers to view online.”
MARTHA MAY, Realtor | Koenig & Strey – Illinois
“Our vacant property was listed for sale with no offers for over 90 days and after virtual staging of the photos took place, we instantly saw an increase in buyer traffic and got an offer in less than 4 weeks. The buyers liked the photos which helped them with decorating ideas for the home.”
JEANNIE THOMPSON, Agent | Long & Foster – Virginia
“My vacant property listing sat for about 3 weeks on the market and after posting the virtual photos by Virtually Staging Properties, I saw a 50% increase in buyer traffic and we got an offer just 1 day later. The buyer’s agent thought virtual staging was a great idea and was going to consider using it for their vacant listings.”
TARIQ THOMAS, Agent | Thomas Holding Group – Pennsylvania
“Your virtual staging product is sensational! The efficiency condo I had listed was in a community of 60+ units for sale and had no offers. After posting the 3 virtually staged photos of my unit, I got an offer within 5 days and beat out all the competing units listed in the same price range. Thanks for a great job!”