Staging A Vacant Home

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Staging is a valuable marketing tool to help

sell a vacant home!

A Staged Home has an edge over competing properties, and it can often sway a buyer’s final decision.  Sellers who don’t utilize staging as a marketing tool may end up with their vacant house on the market for longer periods of time, and agreeing to a lower selling price. Here are 5 Reasons that sellers should stage a vacant home listed for sale!

1.) Vacant rooms in a home are difficult for buyers to envision how they would look with furniture, décor, rugs and artwork.  They simply just can’t see the potential.

2.) If a room in a home is even remotely odd shaped or sized in an unusual manner, or whose purpose is ambiguous, it will cause buyers to get confused. Its purpose must be adequately defined, and this is best done visually.

3.) A vacant home makes buyers focus on every imperfection. And an older house with outdated fixtures makes a house even more challenging to sell.  Staging a vacant home with tasteful furnishings will distract buyers and minimize the impact of these imperfections.

4.) Vacant rooms actually seem SMALLER than furnished rooms, leaving buyers to wonder whether their furnishings will even fit.  Adding furniture and décor in the right proportion solves this immediately.

5.) Lastly, a vacant home is not warm and inviting. Remember, first impressions count. You want to allow buyers to have an emotional response and establish a personal connection with the home. Sell the dream!

This Article provided by Virtually Staging Properties, the pioneer of virtual staging.  Please review additional virtual home staging tips by clicking Virtual Staging Blog

What Our Clients Say

“Virtually Staging Properties offers a phenomenal service!  I have listings that have little to no furnishings and need to be brought to life and VSP does just that.  My clients love the product and my virtual photos get wonderful internet exposure.  I have sold every virtually staged home by VSP faster and will recommend the service to my Realtor colleagues.  Thank You!!”

IRINA BABB, Realtor | Re/Max Allegiance – Virginia

“My vacant property listing sat for about 3 weeks on the market and after posting the virtual photos by Virtually Staging Properties, I saw a 50% increase in buyer traffic and we got an offer just 1 day later.  The buyer’s agent thought virtual staging was a great idea and was going to consider using it for their vacant listings.”

TARIQ THOMAS, Agent | Thomas Holding Group – Pennsylvania

“Your virtual staging product is sensational! The efficiency condo I had listed was in a community of 60+ units for sale and had no offers.  After posting the 3 virtually staged photos of my unit, I got an offer within 5 days and beat out all the competing units listed in the same price range.  Thanks for a great job!”

SUE MILLER, Realtor | Re/Max of Naperville – Illinois

“We received 2 offers in less than a week and a half.  The property was listed with vacant photos for over 220 days on the market with no offers.  Many buyers passed on the house but after posting the virtual photos, they changed their minds and we definitely saw an increase in buyer traffic!”

TRISH BRADLEY, Agent | Rutledge Properties – Massachusettes

“Love the photos! I will be your most devoted client!  Thank You!!!”

PAMELA BELLLAH, Managing Broker | John L. Scott Real Estate – Washington