How Staging a Home Yields Attractive Online Photos

How to Drive Buyer Traffic with Attractive Online Photos!

A picture is worth a thousand words and in this buyer’s market you have to grab the buyer’s attention online where they are viewing numerous homes and deciding which ones to visit.  A recent Realtor.com study showed that residential listings with multiple photos were viewed more often than listings with just one photo*.  They also mentioned that 72% of those homes received requests for more information*.

Photos of a vacant home show empty and unrecognizable rooms to potential buyers and simply will not help accentuate the true value of a property.  Traditional Staging or Virtual Staging will get your vacant property in marketable condition to sell while yielding more attractive online photos.  Your beautifully staged home helps buyers better understand what living spaces they are viewing online and how to layout a space.  Pricing is key in this buyer’s market BUT staging or virtual staging are effective marketing tools to get a vacant home sold faster!

Here are 3 social media websites where you can place professional online photos and video style virtual tours…

1.) Facebook. What a great way to get your property seen but don’t go overboard promoting to family and friends.  Show off the beautiful traditional or virtual staging of the home with your photos and don’t forget to post detailed information.  Talk about your homes features to really drive buyer interest!

2.)  Twitter. Recently this popular social site decided to be savvy like Facebook and add a visual images feature.  Link a photo with your tweet and it automatically goes into a photo gallery on your profile page.  What a great way to tweet about a listing or open house!   The more photos the better to drive buyer interest because who isn’t curious!

3.) YouTube. YouTube claims they receive 92 billion page views each month* – wow!  Virtual tours of real estate listings are becoming a huge hit on the site.  YouTube claimed that more than 13,200 real estate-related videos were uploaded to the site over the past year alone*.  Be smart about video and take time to learn about how to produce a quality video or check out applications that add music and video effects from using your photos.

This Article provided by Virtually Staging Properties, the pioneer of virtual staging.  Please review additional virtual home staging tips by clicking Virtual Home Staging Ideas

*Info sources: RealtorMagazine and Realtor.org

Photo courtesy of Virtually Staging Properties, virtual staging of a Living Room and Dining Room.

What Our Clients Say

“Your virtual staging product is sensational! The efficiency condo I had listed was in a community of 60+ units for sale and had no offers.  After posting the 3 virtually staged photos of my unit, I got an offer within 5 days and beat out all the competing units listed in the same price range.  Thanks for a great job!”

SUE MILLER, Realtor | Re/Max of Naperville – Illinois

“After posting the virtually staged photos I saw an increase in showings and we got my vacant listing under contract in less than 14 days! “

PAUL HERRICK, Realtor | Keller Williams Realty – Massachusetts

“We received 2 offers in less than a week and a half.  The property was listed with vacant photos for over 220 days on the market with no offers.  Many buyers passed on the house but after posting the virtual photos, they changed their minds and we definitely saw an increase in buyer traffic!”

TRISH BRADLEY, Agent | Rutledge Properties – Massachusettes

“I only post virtually staged photos by VSP for my vacant listings and it is an excellent service instead of having blank rooms for buyers to view online.”

MARTHA MAY, Realtor | Koenig & Strey – Illinois

“We list all our vacant properties with virtually staged photos by VSP and we always get a contract within the first 2 -4 weeks after posting the listing along with the photos online.  Other agents comment on our virtual photos and we have referred numerous agents to you all because of the success we have had with your company! “

CYNDI OHRT, Realtor | Keller Williams Realty – Virginia